"Style metal lamp with three shops selling three different prices. Aizai afraid to buy expensive, buy a cheap fear of poor quality." Recently, Ms. Chen reflects consumer spending during their encounter in doubt . With the advent of home improvement season, there are many people to the author expressed a similar concern. Site editor visited Nanjing on this topic understand the major lighting market, lighting industry's pricing system mess, insiders told the press that some lighting operators as the cost of even ten times the price, seriously disrupting the lighting market, Consumers do not trust the industry are quite serious.
How many lamps prices test the water several businessmen, "a clearly"
In order to regulate the market price of light, the lantern industry attempts to establish the price of Nanjing credit system, including NVC Lighting, Op lighting several lamps, including the introduction of a clearly-seller requirement. In this regard, Op lighting relevant responsible person said, "a clearly-is based on industry status and development needs of the market in Nanjing, officially promulgated a decision. The pursuit of a modest profit in the business case, I hope real by lantern product codes prices to consumers to buy a healthy environment and consumer platforms. "
NVC Lighting Wei Yan, general manager of Nanjing, said: "With the development of the industry and market norms, progress, transparency, many companies operating in the light of the Department of enterprises have been into the right track. A clearly the first step is to standardize the market, accompanied by a number of follow-up efforts and measures to further regulate the consumer market lamps, lamps to dispel consumer concerns for customers. "
Clearly-market are two different voices
Recently, Nanjing, some light to the launching of the "clearly-" the price system, to improve the lighting market price of chaos. Then for some businesses, this approach is how consumers view it?
Lighting prices on this site for a survey, 90% of users surveyed said the price of water great lighting. For the recent launch of a number of lighting operators, "a clearly" sales policy, 36% more users agree that the stability of the price system that allow them to feel assured that the process of consumption, but some users said a clearly only merchants a marketing ploy, in which profit margins are still relatively large.
In response, Wei Yan said: "In the current market feedback does have two different voices, building materials in the high-end consumer market, consumers clearly-expressed strong support for quality assurance and product prices are more at ease; in some low- end consumer building materials market, most consumers are "clearly-" or not understand, they always think that lighting is the profits, buy lamps or buy building materials can or should be counter-offer, or seem to disadvantage themselves. "
Industry: Nanjing lighting market need to further standardize
Lighting market price for the phenomenon of chaos, this site editors interviewed Lighting Industry Association of Jiangsu Province responsible person, the person told Xiao Bian: "Lighting a long-standing industry profits, I believe that with the brand continues to mature, lighting distribution industry will be more transparent, more simple. "He also called on all the lighting operator attention light to further standardize the market, give consumers a clear and plain to buy lamp platform.
A lamp sales in the industry for many years is that the market price for domestic lighting situation and is closely related to the current market environment, the current market price of Nanjing opaque lighting and lack of brand recognition, leading to consumer information asymmetry, it is inevitable "Ai Zai." He called on the media and the authorities should address this phenomenon is given a reasonable and effective supervision and guidance, to promote further standardization of the market in order to enable consumers to real consumer confidence.
How many lamps prices test the water several businessmen, "a clearly"
In order to regulate the market price of light, the lantern industry attempts to establish the price of Nanjing credit system, including NVC Lighting, Op lighting several lamps, including the introduction of a clearly-seller requirement. In this regard, Op lighting relevant responsible person said, "a clearly-is based on industry status and development needs of the market in Nanjing, officially promulgated a decision. The pursuit of a modest profit in the business case, I hope real by lantern product codes prices to consumers to buy a healthy environment and consumer platforms. "
NVC Lighting Wei Yan, general manager of Nanjing, said: "With the development of the industry and market norms, progress, transparency, many companies operating in the light of the Department of enterprises have been into the right track. A clearly the first step is to standardize the market, accompanied by a number of follow-up efforts and measures to further regulate the consumer market lamps, lamps to dispel consumer concerns for customers. "
Clearly-market are two different voices
Recently, Nanjing, some light to the launching of the "clearly-" the price system, to improve the lighting market price of chaos. Then for some businesses, this approach is how consumers view it?
Lighting prices on this site for a survey, 90% of users surveyed said the price of water great lighting. For the recent launch of a number of lighting operators, "a clearly" sales policy, 36% more users agree that the stability of the price system that allow them to feel assured that the process of consumption, but some users said a clearly only merchants a marketing ploy, in which profit margins are still relatively large.
In response, Wei Yan said: "In the current market feedback does have two different voices, building materials in the high-end consumer market, consumers clearly-expressed strong support for quality assurance and product prices are more at ease; in some low- end consumer building materials market, most consumers are "clearly-" or not understand, they always think that lighting is the profits, buy lamps or buy building materials can or should be counter-offer, or seem to disadvantage themselves. "
Industry: Nanjing lighting market need to further standardize
Lighting market price for the phenomenon of chaos, this site editors interviewed Lighting Industry Association of Jiangsu Province responsible person, the person told Xiao Bian: "Lighting a long-standing industry profits, I believe that with the brand continues to mature, lighting distribution industry will be more transparent, more simple. "He also called on all the lighting operator attention light to further standardize the market, give consumers a clear and plain to buy lamp platform.
A lamp sales in the industry for many years is that the market price for domestic lighting situation and is closely related to the current market environment, the current market price of Nanjing opaque lighting and lack of brand recognition, leading to consumer information asymmetry, it is inevitable "Ai Zai." He called on the media and the authorities should address this phenomenon is given a reasonable and effective supervision and guidance, to promote further standardization of the market in order to enable consumers to real consumer confidence.
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